Comparison: Traditional Marketing vs. UX Marketing
As we discuss UX Marketing, often I hear questions about the difference between this new UX-driven approach and traditional marketing. While both have the same goals: get leads and drive...
UX Marketing: Where Every Customer Journey Begins
It is common to think about User Experience (UX) for product development. However, it is only sometimes attached to marketing strategies. UX Marketing changes this mindset by intertwining UX principles with...
The Role of User Research in UX Marketing
UX Marketing is a new concept blending user experience with marketing. It is led by Ginny at VDS Digital Agency who created UXMI (the UX Marketing Institute). This concept is transforming how...
How UX Marketing Can Help Your Startup?
UX Marketing is a new concept in the way companies and startups interact with their audience. Developed by Ginny at VDS Digital Agency, it's an innovative blend of user experience (UX)...